I've built some of the biggest names in health & wellness. you're next.

I help small business owners go from underbooked, chaotic, and stressed to automated, waitlisted, and calm. Sound good? Let's get started.

I help small business owners go from underbooked, chaotic, and stressed to automated, waitlisted, and calm. Sound good? Let's get started.

You deserve access to the same expert marketing advice that the big guys have. I take what I spent years learning at lululemon and soulcycle, and bring it to you. 

Welcome to  my signature process that has helped clients reach record revenue months, higher-utilized classes than they ever thought possible, all while spending little to no budget on marketing. I take my 11 years in the health & wellness industry and teach you literally everything I've learned along the way - and then some.

After 11 years in the health and wellness industry building lululemon, SoulCycle, and many others, I started a company to bring that marketing knowledge to the little guys.

Through my global marketing membership with over 100 business owners, 1:1 private clients, and hosting The Friday Society Podcast, I help studio owners, instructors, and wellness brands go from underbooked, chaotic, and stressed to automated, waitlisted, and calm. 

Let's work together to implement systems and strategies for your fitness business, so you can make more money, have more time, and get back to spending time doing what you love.

Hey, I'm Alexa!

Marketing EXPERT, beach lover, & podcast host.

tell me more

I need inspiration to listen to.

I host The Friday Society Podcast, where I speak to experts in the health & wellness industry, and hear what they would and wouldn't do again. It's a great place if you love hearing other's stories and are a big note-taker.

What brings you here?

I need one-on-one guidance for my business.

My agency, Forever Friday Consulting, provides individualized marketing strategy consulting for health & wellness clients. We work with all clients, big and small, but you must be a fitness or wellness based business to be considered. 

I need a community & topics to keep me accountable.

The Friday Society Membership is your one-stop shop for everything you need to learn how to effectively market your business, connect with your clients on an authentic level, and do it all without wasting time or money. 

Inquire about 1:1

join the membership

LISTEN to the podcast

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What's the missing key to your marketing?

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