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It’s Okay to Feel the Weight ft. Regina Smith

I recently caught up with friend and former lululemon ambassador, Regina Smith. I had the opportunity to meet Regina many years ago, and see her shine as she led her community through countless yoga classes at both Lifetime and her own studio, Gritty Buddha. She is also the owner of a coffee shop and local watering […]

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Hey! I'm Alexa!

I spent the last 11 years in the health & wellness industry, building brands into household names. Now, I bring that knowledge to wellness entrepreneurs through courses, 1:1 coaching, and The Friday Society Podcast.

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Maria Costello says, "Don't Cancel 2020."

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Everything You Need for Successful Online Classes ft. Dianna Falzarano, Founder of Dynamic Fitness

I recently had the opportunity to speak with Dianna Falzarano about her fitness experience as well as starting her own business, Dynamic Fitness which she launched the summer of 2020. While we’ve seen many businesses move digital out of necessity, Dianna already had her mind set on starting her own business prior to the pandemic. […]

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It’s Time to Stand Up for Yourself ft. Anne Mahlum, founder, Solidcore and Back On My Feet

“Don’t let yourself get caught up in all the work that’s ahead of you. Once you start going through the checklist, you will talk yourself out of it. There’s no entrepreneur out there that knows everything about the business they have started. Not one.” Anne Mahlum, is a self-made two time entrepreneur, Founder & former […]

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What it Takes to Train Miss Universe and Establish a Cult-Like Reputation ft. Marissa West, CEO & Heidi Hillman, COO, West Kept Secret

I recently had the opportunity to sit down and get the secrets behind Charlotte, North Carolina’s West Kept Secret. The duo behind WKS is Marissa West and Heidi Hillman and since 2017 they’ve been bringing their dynamic workout to the fitness fanatics of Charlotte and now, thanks to their streaming platform, everywhere else.  The story […]

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Turning a Profit During Lockdown ft. Katie Atterbery, Studio Owner of Rush Cycle Encinitas

For most small business owners, myself included, the second week of March was probably one of the worst weeks on record. While most of us were scrambling, trying to figure out what to do now that our profits and revenue streams were hitting such a tall wall, Katie Atterbery was over in San Diego, CA, […]

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Hey! I'm Alexa!

I spent the last 11 years in the health & wellness industry, building brands into household names. Now, I bring that knowledge to wellness entrepreneurs through courses, 1:1 coaching, and The Friday Society Podcast.

categories

monthly MARKETING MUST-DOS

entrepreneurship

FOUNDER STORIES

MEDITATION & MINDFULNESS

popular posts

Maria Costello says, "Don't Cancel 2020."

Sweats & The City On Starting a Platform

Gabby Cohen on PR 101, and how she built SoulCycle

You're Not Alone, with Ceasar F. Barajas

BRAND BUILDING

MARKETING STRATEGY

ASK ME ANYTHING

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