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Marketing Strategy – The Best Marketing is Your Current Reality

Amplify your marketing by talking about your products as it’s happening! Show clients what it’s like to work with you instead of only telling them.

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Hey! I'm Alexa!

I spent the last 11 years in the health & wellness industry, building brands into household names. Now, I bring that knowledge to wellness entrepreneurs through courses, 1:1 coaching, and The Friday Society Podcast.

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How To Run An Effective Promotion or Sale

Effective promotions and sales say a lot about your business. Learn how often and best practices when running a sale.

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Ask Me Anything: Email Marketing Deep Dive

Hey everyone! In this week’s AMA podcast we talk all things email marketing! This was one of my favorite episodes to record because your questions were so good! I’ll cover some of the high level recommendations in the blog but the podcast really holds all of the juicy details so scroll down to go right […]

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AMA: Where to start? How often to raise prices? How many offers is too many?

Hey guys! Welcome back!!I wasn’t able to drop an episode because I was on the road visiting clients (shoutout Studio47 Pilates) in Cape Cod!! It was so much fun seeing clients in action and how successful they are. Flexibility in my own schedule is such a core value of mine, so I am eternally grateful […]

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AMA: All about Threads & Ways to Engage Non-Purchasers

We are back with another episode of Ask Me Anything! I took a much needed R&R vacation the week of July 4th, and of course, a new social media platforms goes live.  I quickly jumped on Instagram’s Threads platform and so far I am really enjoying it! It definitely has that start-up feel where everyone […]

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AMA: Should I start a membership? Am I too small for marketing?

Hey Guys! How are you liking the AMA podcasts? I’m loving answering your questions and it would be great to know if these are resonating with you! The questions keep rolling in and – get better & better. The first question I discussed is around memberships. Sometimes we can feel awkward ‘selling’ our services. It […]

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AMA: Basics of SEO, Capping New Clients, & Client Communication

All of these AMA questions are so good and they are coming in fast! If you have any questions please submit them here!! This episode was really fun because a few of these questions are real time topics I am considering in my business. We kick off this episode with a question from an OG […]

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AMA: Automations, Marketing Time Allocation, & Starting a Client Appreciation Strategy

Hey Everyone! I’m so excited about my new Ask Me Anything podcast episodes! I’m dropping these every Monday over the summer and I’d love for this community to submit your questions here! I received so many questions about automations which makes sense for busy small business owners. My first recommendation is you need to understand […]

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Ask Me Anything

Y’all!  I have created an Ask Me Anything page to my website! If you want to learn about the strategy behind AMA I talk about it on my podcast (see the link below). But here is a little bit of background.. A few weeks ago, it occurred to me how much I love providing quick […]

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Hey! I'm Alexa!

I spent the last 11 years in the health & wellness industry, building brands into household names. Now, I bring that knowledge to wellness entrepreneurs through courses, 1:1 coaching, and The Friday Society Podcast.

categories

monthly MARKETING MUST-DOS

entrepreneurship

FOUNDER STORIES

MEDITATION & MINDFULNESS

popular posts

Maria Costello says, "Don't Cancel 2020."

Sweats & The City On Starting a Platform

Gabby Cohen on PR 101, and how she built SoulCycle

You're Not Alone, with Ceasar F. Barajas

BRAND BUILDING

MARKETING STRATEGY

ASK ME ANYTHING

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