Hey Everyone!
I’m so excited about my new Ask Me Anything podcast episodes! I’m dropping these every Monday over the summer and I’d love for this community to submit your questions here!
I received so many questions about automations which makes sense for busy small business owners. My first recommendation is you need to understand how your client is interacting with you right now, and then in an ideal world how they would interact with you. Map out your client pathway and then notice where something takes manual effort or where you are involved. This will quickly point out to you where you can find an automation for this step. There are so many great resources within systems that we already use such as campaigns, follow-up, workflows, etc. So get to know your systems or start shopping for a better option. (If you haven’t checked out my blog about my favorite tools, read it here).
One of TFS members asked a great question about time allocation for marketing. Marketing can encompass a lot and technically many tasks can fall under this umbrella. But, my overall goal is to be excited about everything I am doing within my business so that it doesn’t feel like marketing and/or sales. I break down the percentages of a balanced business in the pod so make sure to listen!
I love when my clients are thinking about the future and working towards big goals. If a milestone program is something you are currently doing, or want to start, this is a great first step to a client appreciation strategy! Stay tuned to the end to listen to a few suggestions. This should definitely be a part of your strategy because it encourages client retention.
If you aren’t a part of the membership stay tuned to purchase my standalone Client Appreciation webinar which is coming very very soon! Sign up for my newsletter to be the first to know!
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