How to Implement Personalized Marketing Into Your Business

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How to Implement Personalized Marketing Into Your Business

Personalized Marketing is a must to connect with clients. Here are tips for personal engagement through quizzes, polls, and stories.

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Hey! I'm Alexa!

I spent the last 11 years in the health & wellness industry, building brands into household names. Now, I bring that knowledge to wellness entrepreneurs through courses, 1:1 coaching, and The Friday Society Podcast.

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monthly MARKETING MUST-DOS

entrepreneurship

FOUNDER STORIES

MEDITATION & MINDFULNESS

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Social Media Hack

Why It’s Ok To Repeat Yourself On Social Media

My biggest tip to planning and executing your 2024 social media strategy.

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How To Run An Effective Promotion or Sale

Effective promotions and sales say a lot about your business. Learn how often and best practices when running a sale.

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Reports Every Business Owner Needs to Know

Hey everyone! This podcast was super fun because as I was walking on the treadmill I had this ah-ha moment of ‘I need to record a podcast about reports, like now.’ So I hopped off and sat down to record this for you! If you have ever worked with me 1:1 you know that reporting […]

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5 Biggest Lessons from 5 Years in Business

Forever Friday Co turns 5!! Seriously you guys, I want to thank each of you so much for your support and the honor of working with you! I’m sincerely so grateful and hope you know that you are the best clients in the world! Watching your businesses scale and hit goals is the best part […]

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Ask Me Anything: Email Marketing Deep Dive

Hey everyone! In this week’s AMA podcast we talk all things email marketing! This was one of my favorite episodes to record because your questions were so good! I’ll cover some of the high level recommendations in the blog but the podcast really holds all of the juicy details so scroll down to go right […]

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AMA: Where to start? How often to raise prices? How many offers is too many?

Hey guys! Welcome back!!I wasn’t able to drop an episode because I was on the road visiting clients (shoutout Studio47 Pilates) in Cape Cod!! It was so much fun seeing clients in action and how successful they are. Flexibility in my own schedule is such a core value of mine, so I am eternally grateful […]

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AMA: Should I start a membership? Am I too small for marketing?

Hey Guys! How are you liking the AMA podcasts? I’m loving answering your questions and it would be great to know if these are resonating with you! The questions keep rolling in and – get better & better. The first question I discussed is around memberships. Sometimes we can feel awkward ‘selling’ our services. It […]

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AMA: Automations, Marketing Time Allocation, & Starting a Client Appreciation Strategy

Hey Everyone! I’m so excited about my new Ask Me Anything podcast episodes! I’m dropping these every Monday over the summer and I’d love for this community to submit your questions here! I received so many questions about automations which makes sense for busy small business owners. My first recommendation is you need to understand […]

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Self Image and Fitness with Sadie Kurzban, Founder of 305 Fitness

Sadie Kurzban is the Founder of 305 Fitness and is a jack of all trades in her business. I mean, wow, Sadie does it all! 305 Fitness is a business entirely managed by women and is thriving! Her journey started with body image issues and then she decided to debunk the ‘acceptable’ body image set […]

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Hey! I'm Alexa!

I spent the last 11 years in the health & wellness industry, building brands into household names. Now, I bring that knowledge to wellness entrepreneurs through courses, 1:1 coaching, and The Friday Society Podcast.

categories

monthly MARKETING MUST-DOS

entrepreneurship

FOUNDER STORIES

MEDITATION & MINDFULNESS

popular posts

Maria Costello says, "Don't Cancel 2020."

Sweats & The City On Starting a Platform

Gabby Cohen on PR 101, and how she built SoulCycle

You're Not Alone, with Ceasar F. Barajas

BRAND BUILDING

MARKETING STRATEGY

ASK ME ANYTHING

Not sure where to start?

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